Syllabus
Activities
Personal Interactions Worksheet
Test: http://www.quia.com/quiz/4000701.html
Marketing Units
Unit 1: The World of Marketing
Marketing is All Around Us
The Marketing Plan
The Marketing Plan
Unit 2: Economics
Political & Economic Analysis
Global Analysis
Global Analysis
Unit 3: Business & Society
The Free Enterprise System
Legal & Ethical System
Legal & Ethical System
Unit 4: Skills for Marketing
Basic Math Skills
Communication Skills
Technology for Marketing
Interpersonal Skills
Management Skills
Communication Skills
Technology for Marketing
Interpersonal Skills
Management Skills
Unit 5: Selling
Selling
Beginning the Sales Process
Presenting the Product
Closing the Sale
Using Math in Sales
Beginning the Sales Process
Presenting the Product
Closing the Sale
Using Math in Sales
Unit 6: Promotion
Promotional Concepts & Strategies
Visual Merchandising and Display
Advertising
Print Advertisements
Visual Merchandising and Display
Advertising
Print Advertisements
Unit 7: Distribution
Channels of Distribution
Physical Distribution
Purchasing
Stock Handling & Inventory Control
Physical Distribution
Purchasing
Stock Handling & Inventory Control
Unit 8: Pricing
Price Planning
Pricing Strategies
Pricing Math
Pricing Strategies
Pricing Math
Unit 9: Marketing Information Management
Marketing Research
Conducting Marketing Research
Conducting Marketing Research
Unit 10: Product & Service Management
Product Planning
Branding, Packaging, and Labeling
Extended Product Features
Branding, Packaging, and Labeling
Extended Product Features
Unit 11: Entrepreneurship & Finance
Entrepreneurial Concepts
Risk Management
Developing a Business Plan
Financing the Business
Risk Management
Developing a Business Plan
Financing the Business
Unit 12: Career Development
Identifying Career Opportunities
Finding and Applying for a Job
Finding and Applying for a Job
Submit your assignments electronically Here's how....
- Access the class Moodle site at http://moodle.ejps.org/.
- Select the Business Management & Technology class and log in.
- Select the link for the assignment you've been working on and follow the instructions provided.